Windows 7 House Party Launch
There’s been a lot of buzz going around about the new Windows operating system Windows 7. It’s meant to be a massive improvement over Windows Vista (which some would say isn’t hard). Microsoft seem to be taking a whole new approach with Windows 7, following on the heels of the success of Office 2007. What’s got my attention is how Microsoft plan on launching this new product. In store displays? No. A presentation to a packed out theatre of people? No. Tupperware style parties across the world? YES!
http://www.smh.com.au/digital-life/pcs/tupperware-tactics-to-push-new-windows-7-20090923-g1gv.html
Hundreds of tech enthusiasts from across the globe will be hosting smaller launch parties for Windows 7. They’ll be decked out with decorations, give aways, and instructions for hosting a party.
Has anyone been invited to one of these parties? Was it successful? Was it fun?
I like the focus on not being a salesman, but sharing your experiences and your love of the product.
Could something like this be useful as an evangelistic tool? A city wide release of a new evangelistic program run in hundreds of homes simultaneously?
On a side note, I love the informal nature of the youtube clip. It gets across the information in a fun way. Something to learn for training videos? Let me know what you think in the comments.
Pop Culture Christ 
I’m tempted to have a party myself! I’ve been using Windows 7 beta and it is AWESOME
But you won’t be one of the official party holders. If you do manage to swing that, I expect an invite!
I’m tempted to host a party myself. I’ve been running the Windows 7 beta for a couple of months, and it is AWESOME
You liked the video? I thought it was so horrible and un-natural. Sure, they tried hard, but it just felt like a massive coporation trying real hard to be cool. The dialogue made me cringe!
I appreciate they are trying to do something different, but I just don’t know anyone who would be remotely interested in these parties, let alone hosting one. Most people bemoan the fact that they have to use Windows. Very few ‘love the product’ and want to promote it.
I am intersted to find out how many ‘normal’ people went to one of these things and if it was actually good. The only one in the video I could see really going to one of these was the guy on the left. Would you really get either of those women interested?
Anyway, your thought about an evangelistic program is interesting. I think in Christian circles, we have an equal challenge to avoid the ‘cringe’ factor that often exists in the things that we do.